Sephora Squad @ Fohr
Mobile and web application design for Sephora Squad, a beauty influencer program by Sephora.
In 2023, while working at the influencer marketing agency Fohr, I redesigned the Sephora Squad application experience—Sephora’s flagship influencer program.
The work focused on rethinking the UI/UX of the existing portal and updating the design system to support Sephora Squad’s refreshed brand identity.
The redesigned experience contributed to 16,000+ applications (more than double the previous year) along with 3M+ page views, 440,000 fan testimonials, and 803M+ TikTok views.
The work focused on rethinking the UI/UX of the existing portal and updating the design system to support Sephora Squad’s refreshed brand identity.
The redesigned experience contributed to 16,000+ applications (more than double the previous year) along with 3M+ page views, 440,000 fan testimonials, and 803M+ TikTok views.
